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Quality/Dependability moves advanced of Ammunition Abridgement in latest survey; Driver-Assist Technologies account poorly
McLEAN, Va., Sept. 5, 2013 /PRNewswire-USNewswire/ — Both car and light-truck shoppers ranked Quality/Dependability as the No. 1 agency advised back authoritative a new-vehicle purchasing decision, according to the latest assay from NADAguides.com.
(Table: Factors Advised Best Important with Abutting New-Car and Light-Truck Purchase)
Fuel Economy, cited as the best important alternative of both car and light-truck buyers in aftermost year’s survey, was called as the second-most important agency by car shoppers in this year’s survey. Light-truck shoppers ranked Brand as No. 2, one atom advanced of Ammunition Economy.
“While college gasoline prices and stiffer federal regulations accept aloft the contour of ammunition abridgement over the accomplished few years, the assay after-effects acutely announce that car and light-truck shoppers are attractive for a trouble-free buying acquaintance aloft all else,” said Jonathan Banks, controlling automotive analyst for the NADA Acclimated Car Guide.
Quality/Dependability, Brand, Ammunition Abridgement and Agent Design were the top preferences for both car and light-truck shoppers surveyed.
Car Client Assay Results
Just like the after-effects from the abatement assay in 2012, car shoppers showed a cogent alternative for Agent Design, Safety and Ammunition Economy, with an boilerplate 69% of respondents citation these factors as either important or actual important.
(Table: Accent of Factors Advised in a New-Car Purchase)
On average, 60% of respondents arcade for a car rated Versatility/Utility and Power/Performance as either important or actual important. Similarly, an boilerplate 58% of car shoppers rated amount of buying factors, such as Assurance Coverage, Depreciation and Maintenance Fees, as either important or actual important.
Car client preferences for Aeronautics System, Smartphone Connectivity and Driver-Assist Technologies were ranked the everyman by assay participants.
“With the appearance of smartphones, decidedly with its aeronautics capabilities, the agreeableness of congenital aeronautics systems seems to be crumbling amid those surveyed,” Banks added.
Light-Truck Client Assay Results
The preferences of light-truck shoppers surveyed were agnate to car shoppers back free the factors that had the greatest access on their abutting agent purchase, although the baronial of anniversary alternative differed slightly.
(Table: Accent of Factors Advised in a New Light-Truck Purchase)
Safety, Versatility/Utility, Agent Design and Ammunition Abridgement angled out the top-five preferences of assay respondents arcade for a ablaze truck.
Similar to the assay respondents arcade for a new car, an boilerplate 58% of light-truck shoppers rated buying amount factors, excluding Allowance Fees, as important or actual important. Smartphone Connectivity, Aeronautics System and Driver-Assist Technologies were ranked by light-truck shoppers as unimportant or actual unimportant.
Banks acicular out that alone 50% of assay respondents arcade for ablaze trucks advised Towing/Payload Capacity to be important or actual important. The alternative of Towing/Payload Capacity added in accent for shoppers of full-size auto trucks and ample account vehicles, while Ammunition Abridgement dropped.
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The New-Car and -Truck Client Alternative Assay is consistently conducted on NADAguides.com to appraise the accent of appearance frequently advised by consumers back chief which agent to purchase. Assay after-effects are acclimated to enhance NADA’s used-vehicle appraisal efforts, as able-bodied as accession agent architect acquaintance to the qualities advised to be the greatest amount to new-vehicle shoppers.
The survey, conducted on NADAguides.com in May 2013, garnered about 1,700 assay respondents who aggregate the types of cartage they were attractive to acquirement in accession to what they currently drive. About 1,400 participants ranked the appearance they advised to be the best important back selecting their abutting car or truck.
Consumers surveyed on NADAguides.com were asked to baddest one of bristles answers – Actual Unimportant, Unimportant, Neither, Important and Actual Important – for the acquirement factors frequently advised back arcade for a new vehicle. Respondents were additionally asked to analyze the agency advised best important in free a new-vehicle purchase.
NADAguides.com, the bigger administrator of the best market-reflective agent appraisement and admonition accessible for new and acclimated cars, archetypal cars, motorcycles, boats, RVs and bogus homes, offers all-embracing arcade and assay accoutrement including a ample ambit of data, accessories and account and advisory accessories as able-bodied as tips and advice. NADAguides.com additionally produces cyberbanking products, adaptable applications, raw data, web services, web-syndicated accessories and book guidebooks. NADAguides.com is an accord accomplice of the NADA Casework Corporation.
Through its Car Assay Center (www.nadaguides.com/Cars/Research-Center), NADAguides.com provides accoutrement that acquiesce consumers to assay new and acclimated cars by comparing prices, ammunition economy, assurance and added important acquirement factors for assorted new or acclimated cartage side-by-side.
About the NADA Acclimated Car Guide
Over an 80-year history, NADA Acclimated Car Guide has becoming its acceptability as the arch provider of market-reflective agent appraisal products, casework and admonition to businesses throughout the U.S. and worldwide. NADA’s beat aggregation collects and analyzes added than 1 actor accumulated broad and retail automotive-related transaction prices per month. Its guidebooks, bargain data, assay and abstracts solutions action automotive, financial, allowance and government professionals the appropriate admonition and reliable solutions they charge to accomplish bigger business decisions. For added information, appointment www.nada.com/b2b.
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